Pay Per Click
Pay-per-click (PPC) advertising is an Internet marketing strategy used to direct traffic to websites, in which advertisers pay a certain amount each time one of their ads is clicked. PPC ads are often delivered through search engines, but can also be displayed on web pages and within applications or social media. This type of online marketing is also called sponsored search results. If you want to make money online, you’ve got to have an integrated digital marketing strategy. Pay per click advertising, or PPC, is a popular way to help you get discovered online. When you invest in PPC, you pay a specific amount for each click to your website, as opposed to a set cost-per-click rate. In other words, you get charged every time someone clicks on one of your ads.
Paid search advertising (also known as PPC advertising) can be a powerful tool for increasing your website traffic and sales. If you already have a website, the first step to using PPC ad services is to choose a PPC platform — a place where you can create an account for your website. There are many options, but Google AdWords is the most popular, since it has the most exposure and the greatest traffic. After choosing a PPC platform, the next step is to determine your advertising goals for your company. PPC Advertising combines the design and creativity of marketing with the science of mathematics and statistics in the form of keywords, search engines, and online marketing to deliver the best possible results for companies. Tailor your campaigns to your audience’s search terms and save money on every click with the help of PPC advertising companies. With the right methods and the right team, advertising your company online can be one of the best business decisions you can make.
Our Internet Marketing Services
So, what exactly is digital marketing, and what are the different types of digital marketing channels? We’re glad you asked. Digital marketing is any type of promotional activity done via the web. This includes anything in our list of marketing services:
DIGITAL COMPETITIVE ANALYSIS
With a thorough competitive analysis from Blue Corona, we will identify the Strengths, Weaknesses, Threats, and Opportunities from a digital marketing perspective—including actionable insights you can take to close any gaps and get ahead of your competition. We’ll provide custom-tailored recommendations for how you can improve your online presence and performance.
Attract, acquire, and engage your target audience through the creation and distribution of relevant and valuable content, including landing pages, blog posts, e-books, email newsletters, white papers, and more. Our professional, U.S.-based writers will grow your online presence and establish you as THE authority
EMAIL MARKETING CAMPAIGNS
Looking for a cost-effective way to grow your business? For every $1 spent on email marketing, $44 is made in return. Our professional email marketers help your business stay top-of-mind with your prospects and existing customers by sending custom newsletters. Test opt-in email marketing today!
FACEBOOK ADVERTISING CAMPAIGNS
Like the control of pay per click advertising, but want something more cost-effective than Google Ads (previously AdWords)? Try a hyper-targeted ad campaign on Facebook! Why? Because Facebook accounts for one in every six minutes spent online and one in every five minutes spent on mobile.
ONVERSION RATE OPTIMIZATION
Do you know how well your website is converting visitors? Our conversion rate experts will implement tests to improve your visit-to-lead conversion rates. We’ve helped companies from a variety of industries double, triple and even quadruple their website conversion rates.
WEBSITE DESIGN & DEVELOPMENT
63% of consumers primarily use your company’s website to find and engage with you. As if that’s not enough, 48% of people cited a website’s design as the number one factor in deciding the credibility of a business. What does your website say about your business?
LINKEDIN ADVERTISING CAMPAIGNS
LinkedIn’s B2B audience has 2x the buying power of the average web audience, and four out of five LinkedIn members drive business decisions. Connect with them through LinkedIn advertising. Learn more about this incredibly targeted way to put your message in front of key decision makers today!
PAY PER CLICK (PPC)
97% of online experiences begin with a search engine, but 41% of clicks go to the top three paid ads on the search results page. Pay per click is a great way to drive more (qualified) visitors to your website and get more leads and sales—FAST! The best part? There’s no waiting period.
SEARCH ENGINE OPTIMIZATION (SEO)
Want to get more earned traffic, leads, and sales? Start where 93% of online experiences start—with search engines. Grow your long-term authority and get more qualified website traffic, leads, and sales with search engine optimization (SEO).
SOCIAL MEDIA MARKETING
81% of U.S. adults have at least one social media profile, and the average user spends at least two hours on social media sites daily. Why wouldn’t you want to promote your business with social media marketing campaigns? Start your social media marketing campaigns, including Facebook, Twitter, Pinterest, Instagram, and more, today.
Video is 50 times more likely to rank organically in the search results than text pages, and by 2019, video will account for 80% of global internet traffic, and 85% of online traffic in the US. What are you waiting for? Enhance your website, differentiate your brand, and get more leads with online videos!
REVIEW US NOW
Want 100 verified reviews in 10 days? We’ve done it for our clients, and can do it for you. Review Us Now is our proprietary software that allows you to get reviews on your website and external sites in three simple steps. Ask for your free demo today!
SMART SELLING & LEAD RECOVERY
We know how to harness the power of call monitoring to vastly improve customer service experiences and greatly increase your return on marketing investments. Our team can help your company extract the most value possible from every phone call.
BRANDING AND CREATIVE SERVICES
No matter your business size, industry, or location, a strong, effective, and cohesive brand strategy and design help to convey your company’s quality, credibility, value, and experience. When it comes to marketing your products and services, those that have a strong brand hold an enormous competitive advantage.
STRATEGY AND ANALYTICS CONSULTING
Does your company have an in-house marketing team, but still feel lacking in the mastery of digital marketing and SEO? Whether you have an enterprise-level company, run a large association, or head the marketing team at a major organization, custom-designed strategy and analytics consulting may be just what you need! Contact us and mention you need consulting.
97% of consumers go online to find local services, and 82% of smartphone users use a search engine when looking for a local business. How do you connect with them? With local search engine optimization (SEO) from one of the best local SEO companies in the nation. Your customers are searching for your business—let Blue Corona help them find you.
WEBSITE CHAT SERVICES
Blue Corona Chat is a website chat service that makes customer communication simple—for both you and your customers. With both Artificial Intelligence-based and live chat capabilities, you can take a customized hands-off or hands-on approach, allowing you to free up your CSRs’ time while still providing instantaneous customer service.
Every business has had situations where customer service representatives accidentally lose a lead. Have you ever wondered how much revenue you’ve lost from those dropped leads? With Blue Corona’s Lead Recovery services, you can make the most out of your existing lead pool and therefore take full advantage of your marketing spend.